Confronting culture blindspots with behavioural science

Perry Timms of PTHR explores how culture blindspots can occur, their impact on employee experience and how behavioural science is key in overcoming them.

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Experimentation is key in tackling culture blindspots.

Best practices vary across company cultures, so it is essential for leaders to understand how to implement and sustain positive and lasting change.

That’s where behavioural science plays a critical role – the focus of this report.

Written by Perry Timms, Chief Energy Officer and Founder of People and Transformational HR, and brought to you by HRZone in association with Culture Amp, this report explains why behavioural science is our most potent tool in understanding and shaping human behaviour to positively impact organisational culture.

By creating a foundation of experimentation, leaders can use behavioural science to better understand their people and bring effective change to their organisation.


  • How culture blindspots occur in organisations
  • Their impact on purpose, operations and sustainable success
  • The division, confusion, uncertainty and behavioural issues culture blindspots can create
  • How to use behavioural science to successfully overcome any culture blindspots


Culture Amp is the leading employee experience platform helping companies take action to improve employee engagement, performance and development. Culture Amp is a Culture First certified B Corporation for small, medium and enterprise companies and all industries. It is used by 6,000+ customers across the world and in the U.K. including Etsy, Oracle and McDonald’s. Customers using Culture Amp experience a 2x rate of innovation, 2x higher customer satisfaction and 25% greater profitability. Started in Melbourne with offices in London, Berlin, New York City and San Francisco, Culture Amp has raised $150 Million USD from leading venture capital funds. Learn more at

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