Jobseekers: what they want

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An in-depth guide to today’s jobseekers

Some motivators, like good pay, are universal. Others are more nuanced, depending on the type of work. To gain an edge, hiring managers must understand job seekers’ preferences and priorities by education levels and job types — defined as “job zones.”

In this report, you’ll get inside the minds of 2,800 of today’s job seekers to learn about their motivations, barriers, and how they search for jobs.


We believe that everybody should be able to build toward a career that gives them a sense of purpose.

That’s why, at CareerBuilder, it’s our mission to build personal success for all. We work to provide tools and opportunities to let everybody find meaning and value in their work, no matter their skill, background, or starting point.

Because more meaningful matches between people and employers means everybody wins.

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