The Bottom Line: Getting a return on your investment in engagement

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In this eBook we look at the impact of engagement on the bottom line and answer the questions behind the science, with a mix of practical insight from leading companies, evidence-based studies and an interview with researchers in this space.

Read this eBook to learn: 

  • The evidence: what does the research say about investing in engagement?
  • How can organisations measure effectively?
  • How can organisations demonstrate a correlation between spend and engagement levels?
  • What does the future hold?

…and lots more. 

What you'll learn


Every organisation has the potential to be a great business and a great employer and our commitment is to help them achieve that.

Great Place to Work® is part of the world’s largest employee research consultancy. We help organisations improve business performance by understanding and improving their workplace culture. Culture is ultimately an organisation’s strongest competitive advantage as it drives engagement which drives business performance. We assess workplace culture in two ways: (i) by measuring how employees experience it and (ii) evaluating the organisation’s leadership and HR practices that create it. Together, this provides a unique detailed and comparative analysis of an organisation’s workplace and identifies the real issues it needs to address.

It is this unique process which drives the Best Workplace awards, the world’s most respected and credible employer awards. Highly sought after for their impact on employer branding, they tell the world ‘we’re a great employer, brand and business

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