The landscape is changing in Business Transformation as one in three vacancies has a digital aspect.  As companies scramble to keep up with constantly changing technologies, those professionals who have the digital competence and skills are hotly pursued by all industries, and in particular banks and other financial institutions. 

Governments are also joining in the “war” for digital talent, with the Scottish government recently stating an ambition to be a “world-class digital nation by 2020”, and advertising posts to include a programme director for, a head of digital architecture, a digital lead consultant, a senior business analyst, technical architect, and a digital consultant and technical solutions lead.

Effectively, digital transformation embraces mobile communications, social media, cloud hosting and all means of communication, striving to optimise all aspects of a business for the digital age.

In November 2011, a three-year study conducted by the MIT Center for Digital Business and Capgemini Consulting concluded that only one-third of companies globally have an effective digital transformation program in place.  This means that two-thirds of companies are playing catch up as it has dawned on them that they are at risk of becoming obsolete.

For several years, Hydrogen has been working exclusively with some of the most sought after candidates in the industry helping clients stay on top of a rapidly evolving landscape.

“Our clients are dedicating an increasing proportion of their change budgets to Digital Transformation.” says Jon Wilson, Associate Director Business Transformation at the Hydrogen Group.  “They are recognising the impact it has across their organisation, from the way they engage with their customers and supply chain, to how they communicate with their staff and how they collaborate internally. Failing to address these unrelenting changes puts them at risk of new agile businesses taking market share. We are working with clients across all sectors to support them with their digital transformation programmes, helping them to increase productivity and improve their competitive advantage.” Wilson concludes.

Hydrogen believes that in-depth training of recruitment consultants in the nuancies of new technologies is the key to responding to these developing trends.

“Early on we recognised that we had to make an investment in attracting and engaging the best of the best of Digital Transformation Professionals on behalf of our clients.” says Ian Temple, CEO Hydrogen Group.  “With one in three vacancies asking for these specialised skills, we are uniquely positioned to lead in this exciting and constantly evolving recruitment field.” he adds.


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