What is the most valuable asset of a company? Yes – great employees! That of course, makes successful recruitment one of the key factors in the business. When you want more talented people in the company, there is always a question of the source. What if we told you that the perfect source is right under your nose? Your current employees can produce a fast, qualitative and large candidate pipeline within their existing networks. So give them the opportunity and tools to share the great news of your company growth and open positions. Here you can find few points to think about:

 

• Talented people have talented networks – employees as headhunters
  • You already have awesome talent in your company, so those talented people must have more great team players waiting to join your company. Let them share the news of open positions
  • Why should you give the candidate selection only to a headhunter, when you already have a huge talent pool of your employees’ networks?

 

• Sharing the company content – caring about the employer brand
  • One of the most important things in recruiting is your employer brand. What would be better for your employer brand than happy employee advocates who share the open positions.
  • Employer brand is something that you can only have partial influence on, you should embrace the content and job adverts that your employees are sharing.

 

• Fast lane of talent pipeline
  • Usually you need the new employees “yesterday”, so it is crucial to get the candidate pipeline filled fast. One common way is to spread the word in multiple paid channels like a shotgun. With successful employer advocacy you can spread the word with minimum cost to a large and qualified audience!
  • When your own employees are recommending to apply, it is also most likely that the candidates trust the message and apply a lot faster.

 

• Attracting the passive candidates
  • The talent that you are looking for is not always looking for you. When your employees spread the word of your growth and open positions, the chances that you will attract those passive candidates are much better
  • Passive candidates are not browsing through job boards but they are using social media all the time and they are curious what their friends are posting. Employee advocacy guarantees the visibility for your open positions.

 

• Numbers are crucial part of recruitment and social media
  • When you use employer advocacy software to share the job postings through different channels, it is easier to track where your applicants are actually coming from. This way you can also target your job advertising in the future.
  • Numbers and analytics are very important things in recruiter’s work and employer advocacy software can help you to figure out the pipelines behind the successful placement.

We suggest you to make every employee as your personal headhunter, employer marketer and job poster. Ensure faster growth by making your employer brand better and recruitment a lot easier. You want to try this! Look for example case from recruitment industry:  http://www.smarpshare.com/case_study/opteam/