I have recently revamped our advertisements which has lead to an increased response (ie people asking for an application form). However, we are still only getting about 10-15% returning application forms.

I was trying to find out:

a) what the average return rate is (although accept this will vary depending on the job) to see how we compare? and

b) ways in which other organisations have managed to increase their return rate.

Thanks.

Simon
simon lincoln

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