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After spending nearly a decade in recruitment, Chris was curious to discover that most companies still rely only on ‘gut feeling’ when making hiring decisions. Passionate about workplace equity, talent technology and company culture, he wanted to create an assessment tool that was quick and easy to use to help recruiters make smarter decisions. Before devoting time to ThriveMap, Chris founded TalentRocket, an employer branding platform which helped hundreds of purpose-driven organisations to promote their unique company culture.