It should come as no surprise that when candidates are looking for jobs, many have started turning to search engines like Google, Bing and Yahoo to look for places that are hiring. Queries like "tech jobs" and "marketing jobs" are now seeing upward trends in searches, meaning there is value in being one of the top results on the page as a place hiring these candidates.

But what if you don’t have time to optimize your jobs page? This can take a massive amount of resource and time. Fortunately, the major search engines all offer paid search results, which make it quite a bit easier to get coverage on the front page, and the folks over at Simply Business have created a ridiculously handy guide for those of you who might otherwise be unfamiliar with how this works.

PPC Guide

Each one of the links on the map offers an article guide to the specific topic. I highly suggest flipping through it to discover creative and fun ways to increase your candidate pool.