This four-part series, written by Dr Max Blumberg, Visiting Professor, Leeds University Business School and Founder of Blumberg Partnership, explores how and why Scientific People Analytics (SPA) is beneficial to businesses. Part 1 of the series provides a rationale for using SPA. Part 2 explains why SPA is useful for supporting human capital decisions made by organisational managers. Part 3 presents a methodology for deploying scientific people analytics, and Part 4 compares scientific people analytics to non-scientific people analytics approaches.