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Jon Wilcox

Sift Media

Technology Correspondent, Sift Media

Read more about Jon Wilcox

Facebook proves employment goldmine for bank

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The use of social networks in business continues to prove popular, after it emerged Japanese bank Nomura utilised Facebook to recruit former graduate trainees of failed investment bank, Lehman Brothers.

It’s claimed up to 60% of Lehman’s trainee graduates were hired by Nomura, following the Japanese bank’s use of Facebook to identify potential candidates.  Last autumn, Nomura acquired Lehman Brothers’ European, Middle-Eastern, and Asia-Pacific arms, for the combined sum of just $4. Today’s news comes on the anniversary of Lehman’s demise, which subsequently triggered the banking crisis and led to the current recession.

Martin Warner, co-founder of free business social networking site, Talkbiznow.com, said: "It is no surprise that Facebook was one of the first places that Nomura went when looking for the ex-Lehman graduate trainees. Social networking websites have quickly become essential tools in business and this is just the beginning."

The implementation of social networks within HR and talent management is something of a hot topic at the moment, following news of Taleo’s ‘Taleo Grid’ strategy providing functionality based on popular sites including LinkedIn. 

You can also read technology correspondent Jon Wilcox’s latest blog post on HR and talent management technologies, which takes a look at this topic.

 

One Response

  1. Great Post

    This is another great example of social media fulfilling a significant business/HR function. Social media will soon become a platform for e-commerce as well as recruitment, networking, online promotion etc. The number of social media sites out there such as LinkedIn and Twitter are getting bigger and more powerfull and as the power of mobile technology grows, so will the power of social media.  

     

     

    — Dave Evans, commercial director at accessplanit, specialising in training administration software and learning management system.

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Jon Wilcox

Technology Correspondent, Sift Media

Read more from Jon Wilcox
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