How to build an inclusive employee value proposition
Why an EVP centred around inclusivity is so powerful.
Gary Lineker vs BBC: Don’t play against the powerful personal brand
What lessons can employers take from the BBC’s rather embarrassing own goal?
Three ways to build employee influencers
How can organisations get on board the employee influencer trend?
A quick guide to what is and isn’t appropriate to ask your trans colleagues
Diversity & inclusion specialist Joanne Lockwood asks why we think it’s OK to ask intrusive questions to marginalised groups including the transgender community
Why it’s time for HR to scrap organisational values
Senior leadership might love the old company values, but now is the perfect time to rip up the rule book and focus on behaviours not values.
Company culture: The similarities between brand building and culture building
To create lasting culture transformation in your organisation, you first have to transform the employee experience.
Offboarding: an overlooked step in the employee lifecycle?
It’s no longer just about how you open the door – it’s how you close it.
Employer brand: what does it mean in the current climate?
What employees expect from organisations has changed – and HR needs to adapt.
Recruitment: why job brand is now more important than employer brand
Getting a job has become a bit of a race. Candidates are applying for more companies than ever before, and because of this the celebrated ‘purpose’ of employer value propositions are starting to have less impact than we might think. Nowadays jobseekers are applying for roles across a range of industries. Employers now need to […]
How recruitment can adapt to turbulent times
Historically low rates of unemployment and growing global economic uncertainty are making life harder for recruiters. Candidates can be more selective about the jobs they take but they are also less likely to take any significant risks. Recruitment is rarely a straightforward task. Even filling temporary, unskilled positions requires perusing CVs, holding interviews, assessing attitudes and whittling down […]
Employee experience: not just an HR rebranding exercise
Employee experience (EX) is the new buzzword, concentrating on key touch-points in employee journeys. Without a change in mindset though, it is in danger of just being a re-branding exercise with little value. In order for employee experience to add value, it must be integrated with the customer experience (CX) and become a strategy that […]
Recruit smart: how employee advocacy can attract talent
Talent acquisition is significantly more effective when you engage your employees in advocating for your brand. Employee advocacy is increasingly being adopted by leading brands to meet the growing recruitment challenge in the UK. With concerns over ‘Brexodus’ (the departure of European workers after Brexit), an ageing population and unemployment at a 40-year low, it […]
Communicating company culture: understanding the role of unique language in business
What language does your company speak? The unique buzzwords and phrases that your employees use could actually be the key to communicating your organisation’s culture to a wider audience. ‘Uniqueness’ is one of the most important pillars of a company’s culture. That could be what makes your brand, your workplace and even your employees unique, […]
Why businesses need to rebrand middle management
Here’s the middle management challenge affecting many of today’s organisations: as flatter structures have become more the norm, the all-important middle has become increasingly neglected. Indeed, 38% of UK directors say their organisation is ‘paralysed’ by ineffective middle management and 40% identify it as the single greatest barrier to achieving company objectives. So now is the time to change this. […]
Will talent be attracted and retained by a social conscience?
HR departments are facing a dilemma. While the pressure is on to attract and retain top talent, business leaders are unwilling or unable to offer top wages. Companies are increasingly finding it difficult to recruit for job openings. And retainment is also getting harder. Whether this is due to an influx of insecure jobs since […]
Why it’s more important than ever to have a social attraction plan
This is a guest post from Lucy McKerron – account director & social media lead at Synergy Creative – explaining the benefits of using social media for attraction and recruitment. This is the third in a series of articles where we explore how HR can use social media to improve their processes; something Synergy Creative will also be discussing during their sessions at Social Media […]
“Going into opening our new location in Dublin, we knew we were entering a war for talent.”
Cathy Donnelly is HR Director at Liberty IT. She was previously UK & Ireland HR Manager at Ikea and before that Head of HR at Botanic Inns. In 2015, Liberty IT opened a new office in Dublin (with an established one in Belfast) and Cathy talked to us about how they smoothed the process and […]
“If you feel stuck in a rut and are not developing on a daily basis, it’s up to you to drive change.”
We’re always curious to hear how our members and contributors tackle the challenges that the ever-changing world of HR throws at them. We’ve got a wealth of experience and knowledge across the site, and what better way to showcase the diversity of our community than to get them to walk us through an average day? Want to […]
Employer brand: Creating a company your employees feel proud to work for
In Part 1 we looked at the impact that employee engagement can have on your corporate reputation, and that there is either risk or opportunity created to damage or enhance your company brand. We also however need to be mindful that great employee engagement can also serve to support and improve your employer brand, which […]
Engagement and corporate brand reputation: what’s the link?
The reputation you project as a company is today most strongly created and conveyed by your people and their behaviours, rather than your traditional branding, your advertising campaigns or your office premises. The way your leaders and employees interact with all your stakeholders, not just clients and customers, and how they make them feel, will […]
